GIFs…do they have a place in prospecting?
And he books 10%+ of his target accounts into meetings.
He demos how Chili Piper can change their workflow when people sign up through the prospect’s website.
If you have a product that can fix a visible problem, create a GIF to show the prospect the exact moment you can help with.
You’ll get a much quicker, emotional reaction than a purely text-based email.
Listen to my interview with Nate on the Blissful Prospecting podcast for more.
This week, we also had Thibaut Souyris on as well. We talked about the “T-shaped SDR” and how SDRs can use networking and content creation to drive demand on top of our cold outreach.
It was a killer episode with tons of actionable tactics.