You probably consume a lot of sales content. Here on LinkedIn, in podcasts, books, and webinars.

The challenge right now isn’t finding the content. It’s implementing everything you’re learning.

And making a consistent habit out of implementing what works.

Becc Holland shared a strategy for scaling any sales technique with us on the Think Outside the Script virtual tour last week.

It’s the same approach she uses to test new strategies and tactics with her team at

Watch the video to learn how you can scale any sales technique you learn.


Check out her full talk here.


PS – John Barrows is joining me live today at 10am PT / 1pm ET to talk about the champion’s mindset in sales. He’s bringin’ the fire and giving away five free seats to their on-demand training platform.

Don’t miss out. Grab your free all-access pass here.


Join the conversation on LinkedIn here.


Join me and 42 of the top sales speakers and quota-carrying reps on the Think Outside the Script summer tour.
Here are three ways we can help you with your prospecting:
  • Reply Method GuideA proven messaging structure for increasing response rates and setting more meetings from your cold outreach.
  • Think Outside the Script. A membership to help B2B sales professionals with modern strategies and tactics to land more meetings with your ideal clients.
  • Work together. Get help motivating your team and arming your reps with modern prospecting strategies and tactics. Let’s talk about training and coaching.