No, product research calls are not good enough. 

I’m talking about interviewing your customers about why they buy…

How they talk about their challenges… 

And why using your product/service was a good step towards fixing their problem(s)…

You’re missing out on a GOLD mine of the best one-liners you’ll ever write or say if you don’t do these interviews.

In this video, I’m coaching Jonathan Mahan from BombBomb on how to write better cold emails using his customer’s language. 


Want to follow the rest of his journey learning how to do outbound? 

Watch it here. And tag a rep who’d find this helpful.


Join the conversation on LinkedIn here.


Here are three ways we can help you with your prospecting:
  • Reply Method GuideA proven messaging framework for increasing response rates, setting more meetings, and closing more deals from your cold emails and cold calls.
  • Join the CommunityProspecting is hard, but that doesn’t mean you have to do it alone. Get access to a community of like-minded sales professionals and premium sales training at an affordable price.
  • Work togetherGet help motivating your team, saving pipeline, and arming your reps with fresh prospecting tactics. Contact me to talk about training, coaching, and workshops.