I hate to burst your bubble, but this one ain’t rocket science.

Here’s tried and true advice from a few folks you might recognize:

Sarah Brazier
Kevin “KD” Dorsey
Nimit Bhatt
Lori Richardson
John Barrows
Justin Michael
Belal Batrawy
Morgan J Ingram
Justin Welsh
David Priemer
Becc Holland
Richard Smith
Andrea Waltz
Jeff Bajorek
Meridith Elliott Powell
Mark Hunter

Biggest themes:

✅ A strong opener in the first 15-20 seconds is crucial

✅ A bottom-up approach works really well

✅ Mindset is key, show up every day and get ‘er done


What do you think is the most underrated cold calling strategy or tactic?


P.S. Join me and Anita Nielsen at 10am PT / 1pm ET today to learn how to supersize your deals, be irreplaceable, and create customers for life

Mark Colgan and I are doing a deep dive into research, triggers, and personalization tomorrow.

Grab your free all-access pass here.


Join the conversation on LinkedIn here.


Join me and 42 of the top sales speakers and quota-carrying reps on the Think Outside the Script summer tour.
Here are three ways we can help you with your prospecting:
  • Reply Method GuideA proven messaging structure for increasing response rates and setting more meetings from your cold outreach.
  • Think Outside the Script. A membership to help B2B sales professionals with modern strategies and tactics to land more meetings with your ideal clients.
  • Work together. Get help motivating your team and arming your reps with modern prospecting strategies and tactics. Let’s talk about training and coaching.